Amazon's Buy with Prime button is transforming the ecommerce landscape, particularly for Shopify merchants. By integrating this feature, businesses can leverage Amazon's extensive resources and customer trust to enhance their online shopping experience. Here’s how it benefits buffaBRAND Marketing clients!

Amazon's New Seller Incentives program is a game-changer for businesses looking to establish themselves on one of the world's largest e-commerce platforms. Designed specifically for new sellers, this initiative provides a suite of benefits aimed at maximizing growth and ensuring a successful launch. Here’s how you can leverage these advantages to boost their Amazon sales.

Seller Labs is an innovative platform designed to empower Amazon sellers with powerful tools for optimizing product listings, managing advertising, and enhancing sales performance. Featuring robust analytics, keyword tracking, and automated feedback requests, Seller Labs simplifies the complex landscape of e-commerce. With its user-friendly interface, sellers can easily increase visibility, boost conversions, and drive profitability across their Amazon businesses

Gembah is a product development platform that helps businesses and entrepreneurs bring their product ideas to life. They offer a complete suite of services, including research and ideation, product design and engineering, supply chain discovery, and production management. Clients can use the platform for the entire process or select specific services à la carte, making it easier for companies to fit Gembah only where they’re needed, and ultimately turn ideas into finished products.

Discover how ShipStation revolutionizes the shipping process for e-commerce brands! This powerful fulfillment management platform consolidates orders from multiple channels into one easy-to-use interface, streamlining operations and reducing errors. With integrations to over 180 carriers, automated tasks, and personalized customer experiences, ShipStation simplifies shipping and returns—allowing you to focus on growing your business, not stressing over logistics!

SellerActive is a comprehensive e-commerce software platform designed to help online sellers manage their business across multiple marketplaces. Here are the key features and benefits of SellerActive:

Helium10 is a suite of software tools designed primarily for Amazon and Walmart sellers to help them optimize their product listings, improve sales, and manage their businesses more efficiently on the platform. It provides a variety of features for different stages of selling on Amazon and/or Walmart, from product research to listing optimization, inventory management, and advertising. 

Jungle Scout is a comprehensive software suite designed primarily for Amazon sellers, providing a range of tools to facilitate product research, market analysis, and business management. Here’s an overview of its key functionalities!

In business, revenue is commonly used to represent sales numbers, but it doesn’t tell the whole story. Gross Merchandise Value (GMV), which represents the total sales before deductions like fees and discounts, offers a clearer picture of a business's sales performance.

As Amazon sellers wrap up a lucrative Q4, it's crucial to shift focus to Q1 with a strategic checklist to ensure a smooth transition into the new year. This blog provides essential tips on managing inventory, refining ad spend, and evaluating PPC performance to help sellers set a solid foundation for 2024.

In the holiday shopping rush, e-commerce businesses can maximize last-minute sales by optimizing for mobile, creating urgency with limited-time offers, and leveraging social media. This blog offers 12 essential strategies to boost sales, enhance customer experience, and finish the year strong during the final days of the holiday season.

With the holiday season right around the corner, Amazon Sellers are gearing up for the busiest time of year. Below are some of my top tips sellers can use to put their products in a position to crush it during the holiday season!

Walmart Advertising and Amazon Ads are two of the most popular ecommerce platforms for sellers who want to reach a large and engaged audience. Both platforms offer various placement types for ads, however, there are also some key differences between them that sellers should consider before choosing one or the other.