Decoding Amazon & Walmart Strategies.

Welcome to the buffaBLOG, a place where we aim to share eCommerce strategies and insights as we work to grow our partnered brands online. While we focus on Amazon Sellers, our blog covers adjacent topics within the space.

We are dedicated to building better brands on Amazon and Walmart through properly planning and executing complex brand strategies. Feel free to jump into any of the topics below and continue the conversation.

Boost Your Sales with Amazon A+ Content: Basic vs. Premium Breakdown

Amazon A+ Content enhances product listings, boosting conversions and brand awareness. Basic A+ offers customizable modules with images and text, while Premium A+ provides interactive features like videos and hotspots. Learn how to leverage A+ Content to optimize your selling strategy!

Read More

How PickFu Saves Amazon Sellers from ‘Will It Flop?’ Moments

In the competitive world of Amazon selling, making data-driven decisions can mean the difference between success and failure. Enter PickFu, a powerful tool that's revolutionizing how Amazon sellers optimize their listings and products. This versatile consumer insight platform offers immediate feedback from real consumers, allowing sellers to make informed choices at every stage of their product lifecycle.

Read More

Levanta: The Affiliate Marketing Power-Up for Busy Amazon Sellers

Levanta is an affiliate marketing platform designed specifically for Amazon sellers and creators to optimize their affiliate marketing strategies. It integrates with Amazon's Attribution API, allowing sellers to partner directly with affiliates, manage campaigns, and track sales performance in greater detail than with standard Amazon affiliate programs.

Read More

Walmart's Brand Portal: Because Your Brand Deserves a Bodyguard

Introducing the Walmart Brand Portal—a game changer for brands aiming to protect their turf in the bustling e-commerce jungle! This centralized hub empowers sellers to manage their intellectual property rights, fend off counterfeiters, and maintain brand integrity. With features like brand registration, streamlined IP claims, and performance tracking, Walmart is stepping up its game against Amazon. Discover how this portal can help you secure your brand and build customer trust as the holiday shopping season heats up!

Read More

Custom Packaging Made Easy: How Box Genie Helps Your Brand Stand Out with Eco-Friendly Solutions

Box Genie is a custom packaging company that provides affordable, high-quality, and eco-friendly packaging solutions for businesses of all sizes. With an easy-to-use online design tool, fast turnaround times, and free shipping, Box Genie helps brands stand out with custom boxes that showcase their products. Whether you need retail, shipping, or subscription boxes, Box Genie delivers tailored solutions for every need

Read More

How the BWP Button Boosts Conversions by 25%

Amazon's Buy with Prime button is transforming the ecommerce landscape, particularly for Shopify merchants. By integrating this feature, businesses can leverage Amazon's extensive resources and customer trust to enhance their online shopping experience. Here’s how it benefits buffaBRAND Marketing clients!

Read More

How Amazon's New Seller Incentives Program Can Supercharge Your E-Commerce Growth

Amazon's New Seller Incentives program is a game-changer for businesses looking to establish themselves on one of the world's largest e-commerce platforms. Designed specifically for new sellers, this initiative provides a suite of benefits aimed at maximizing growth and ensuring a successful launch. Here’s how you can leverage these advantages to boost their Amazon sales.

Read More

How Seller Labs Takes the Guesswork Out of Amazon Success

Seller Labs is an innovative platform designed to empower Amazon sellers with powerful tools for optimizing product listings, managing advertising, and enhancing sales performance. Featuring robust analytics, keyword tracking, and automated feedback requests, Seller Labs simplifies the complex landscape of e-commerce. With its user-friendly interface, sellers can easily increase visibility, boost conversions, and drive profitability across their Amazon businesses

Read More

Gembah: Because Your Brilliant Idea Deserves More Than a Napkin Sketch

Gembah is a product development platform that helps businesses and entrepreneurs bring their product ideas to life. They offer a complete suite of services, including research and ideation, product design and engineering, supply chain discovery, and production management. Clients can use the platform for the entire process or select specific services à la carte, making it easier for companies to fit Gembah only where they’re needed, and ultimately turn ideas into finished products.

Read More

The Shipping Superhero Every E-Commerce Brand Needs

Discover how ShipStation revolutionizes the shipping process for e-commerce brands! This powerful fulfillment management platform consolidates orders from multiple channels into one easy-to-use interface, streamlining operations and reducing errors. With integrations to over 180 carriers, automated tasks, and personalized customer experiences, ShipStation simplifies shipping and returns—allowing you to focus on growing your business, not stressing over logistics!

Read More

Multichannel Selling Made Simple with SellerActive

SellerActive is a comprehensive e-commerce software platform designed to help online sellers manage their business across multiple marketplaces. Here are the key features and benefits of SellerActive:

Read More