Decoding Amazon & Walmart Strategies.

Welcome to the buffaBLOG, a place where we aim to share eCommerce strategies and insights as we work to grow our partnered brands online. While we focus on Amazon Sellers, our blog covers adjacent topics within the space.

We are dedicated to building better brands on Amazon and Walmart through properly planning and executing complex brand strategies. Feel free to jump into any of the topics below and continue the conversation.

How Amazon's New Seller Incentives Program Can Supercharge Your E-Commerce Growth

Amazon's New Seller Incentives program is a game-changer for businesses looking to establish themselves on one of the world's largest e-commerce platforms. Designed specifically for new sellers, this initiative provides a suite of benefits aimed at maximizing growth and ensuring a successful launch. Here’s how you can leverage these advantages to boost their Amazon sales.

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Importance of The POW For Your E-Commerce Brand

The POW is the very first image any customer will see of your product. Therein lies the reason why the POW image is one of the most important images. It needs to attract the eye, peak interest, and stand out against the competition.

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AMAZON PRODUCT VIDEOS: What You Need To Know About Creating Amazon Videos

Amazon product videos can help increase a potential customer's trust in your product, improve the validity of the brand, and showcase product features to overcome objections. Video has higher engagement than static photos on the Amazon, so it only make sense to show off your product features using Amazon product videos

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