Decoding Amazon & Walmart Strategies.

Welcome to the buffaBLOG, a place where we aim to share eCommerce strategies and insights as we work to grow our partnered brands online. While we focus on Amazon Sellers, our blog covers adjacent topics within the space.

We are dedicated to building better brands on Amazon and Walmart through properly planning and executing complex brand strategies. Feel free to jump into any of the topics below and continue the conversation.

Importance of The POW For Your E-Commerce Brand

The POW is the very first image any customer will see of your product. Therein lies the reason why the POW image is one of the most important images. It needs to attract the eye, peak interest, and stand out against the competition.

Read More

AMAZON SELLER CENTRAL PARTNER NETWORK: Authorized Service Provider

Amazon’s Seller Central Partner Network helps to boost the growth capabilities of Amazon Sellers through use of 3rd party service providers. As of February this year, buffaBRAND Marketing is officially part of the ASCPN! As an authorized 3rd party service provider, we have made our services available on the platform!

Read More

PRIME DAY 2022: The Time to Submit Your Prime Day Deals Is Now!

Prime Day is quickly approaching (yes, it’s still *potentially* a few months away, but come on, it’s already April!) and we want to help you prepare! We have the inside scoop about cutoff dates, and determining the steps to success as an Amazon Seller.

Read More

AMAZON GLOSSARY: Breaking Down Amazon Sellers Hidden Codes

Part of Amazon's brand identity is the creation of terminologies specific to their company for their products, services, and internal tracking. Amazon’s constant rebranding of terms can leave even the most up to date Amazon seller drowning in a sea of acronyms! Have no fear, buffaBRAND is here to break them down!

Read More