Decoding Amazon & Walmart Strategies.

Welcome to the buffaBLOG, a place where we aim to share eCommerce strategies and insights as we work to grow our partnered brands online. While we focus on Amazon Sellers, our blog covers adjacent topics within the space.

We are dedicated to building better brands on Amazon and Walmart through properly planning and executing complex brand strategies. Feel free to jump into any of the topics below and continue the conversation.

E-commerce Advertising, Amazon & Walmart Marketing, PPC Strategy for Online Sellers, E-commerce Strategies, Digital Marketing, Competitive Analysis, Marketplace Insights Andrew B E-commerce Advertising, Amazon & Walmart Marketing, PPC Strategy for Online Sellers, E-commerce Strategies, Digital Marketing, Competitive Analysis, Marketplace Insights Andrew B

Amazon vs. Walmart Ads

Walmart Advertising and Amazon Ads are two of the most popular ecommerce platforms for sellers who want to reach a large and engaged audience. Both platforms offer various placement types for ads, however, there are also some key differences between them that sellers should consider before choosing one or the other.

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Digital Marketing Strategies, Amazon Selling Tips, E-commerce Advertising, Product Management, Seller Education, Advertising Best Practices, Business Growth Strategies Corey B Digital Marketing Strategies, Amazon Selling Tips, E-commerce Advertising, Product Management, Seller Education, Advertising Best Practices, Business Growth Strategies Corey B

The Importance of Product Targeting Campaigns

Highlighting the importance of using Product Targeting Ad Campaigns on your Amazon Seller Account

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Amazon Marketing, Digital Advertising, E-commerce Insights, PPC Management, Marketing Trends, Data-Driven Marketing, Business Growth Strategies Andrew B Amazon Marketing, Digital Advertising, E-commerce Insights, PPC Management, Marketing Trends, Data-Driven Marketing, Business Growth Strategies Andrew B

Why Amazon Ads is Growing (While Other PPC Platforms Have Declined)

Amazon ads is positioned to seize market share from other digital advertising leaders - given the growing range of product offerings and the first party data collected by the eCommerce giant.

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