Decoding Amazon & Walmart Strategies.
Welcome to the buffaBLOG, a place where we aim to share eCommerce strategies and insights as we work to grow our partnered brands online. While we focus on Amazon Sellers, our blog covers adjacent topics within the space.
We are dedicated to building better brands on Amazon and Walmart through properly planning and executing complex brand strategies. Feel free to jump into any of the topics below and continue the conversation.
Boost Your Sales with Amazon A+ Content: Basic vs. Premium Breakdown
Amazon A+ Content enhances product listings, boosting conversions and brand awareness. Basic A+ offers customizable modules with images and text, while Premium A+ provides interactive features like videos and hotspots. Learn how to leverage A+ Content to optimize your selling strategy!
How to Put Yourself in a Position to Succeed During the Holidays
With the holiday season right around the corner, Amazon Sellers are gearing up for the busiest time of year. Below are some of my top tips sellers can use to put their products in a position to crush it during the holiday season!
Importance of The POW For Your E-Commerce Brand
The POW is the very first image any customer will see of your product. Therein lies the reason why the POW image is one of the most important images. It needs to attract the eye, peak interest, and stand out against the competition.
OCTOBER RECAP: Top 3 Amazon Seller Updates
The Amazon Seller landscape is swiftly changing again as we enter Q4. Amazon has introduced Premium A+, Amazon Email Marketing, and discounted Amazon Vine Services. Be prepared to scale your Amazon business using all these tactics and more.
AMAZON GLOSSARY: Breaking Down Amazon Sellers Hidden Codes
Part of Amazon's brand identity is the creation of terminologies specific to their company for their products, services, and internal tracking. Amazon’s constant rebranding of terms can leave even the most up to date Amazon seller drowning in a sea of acronyms! Have no fear, buffaBRAND is here to break them down!