AMAZON GLOSSARY: Breaking Down Amazon Sellers Hidden Codes
Part of Amazon's brand identity is the creation of terminologies specific to their company for their products, services, and internal tracking. It's no wonder words like Prime and Alexa have become everyday universal terms. As lovely as the branding aspect can be,...
CONVERSIONS OVER PRIVACY: Are Companies Like Hubsport Crossing The Line?
To all my fellow Marketing & eCommerce peers out there; I get it. We all get paid in some fashion of the following formula.  X + Y < Z I pay you X and give you Y as a budget...